PG Certificate in AI Powered Product and Design Thinking
Course Overview:
The PG Certificate in AI Powered Product & Design Thinking equips you with the skills to
manage products across the complete lifecycle from customer discovery, problem framing
and prototyping to product strategy, roadmapping, pricing, launch and growth. Learn to
apply AI across the product workflow, while building practical expertise in Design Thinking,
product economics, analytics, and experimentation.
This program is designed to help you build practical, job-relevant product skills through
live learning, real-world cases, hands-on projects, and a live industry capstone. Learn from
customer-centric problem solving to AI-assisted product development and growth, while
earning credentials from iHUB DivyaSampark, IIT Roorkee and upGrad × Microsoft × LEAH.
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Program Fee
Rs 99,000 + GST
Available Seats
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Schedule
6 Months | Sep 26, 2026 - Apr 03, 2027 | Online
Only Few Seats Left
Curriculum
Module 1
Product Management Foundations & Product Lifecycle
Build a strong foundation in Product Management by understanding the PM role, product thinking, and the product lifecycle across different business and industry contexts.
Module 2
Customer Discovery, Insights & Jobs-to-be-Done
Learn how to uncover customer needs, identify meaningful opportunities and validate problems using structured discovery and Jobs-to-be-Done approaches.
Module 3
Market Structure, Segmentation, Positioning & Forecasting
Develop the skills to understand market opportunities, identify target segments, assess competitive positioning, and estimate market demand.
Module 4
Design Thinking & Problem Framing
Apply Design Thinking to understand customer needs, frame the right problems, and develop solutions through a structured, customer-centric process.
Module 5
Product Design, Prototyping & Usability
Translate product problems and concepts into tangible experiences through wireframing, prototyping, and usability testing.
Module 6
Product Strategy, Roadmapping & Prioritization
Learn to translate product vision into actionable strategy, prioritize opportunities, and build roadmaps aligned with business and customer outcomes.
Module 7
Agile Delivery, PRDs & Working with Engineering
Build the skills to work effectively with engineering teams, translate product requirements into actionable documentation and manage delivery through Agile practices.
Module 8
Business Models, Pricing & Product Economics
Develop the commercial skills required to evaluate business models, set prices, and assess the financial performance and viability of products.
Module 9
Product Marketing, Brand Marketing, GTM & Launch
Learn to position products, build compelling product narratives, and develop go-to-market strategies that connect product value to customer and market needs.
Module 10
Growth, Analytics & Product Performance Metrics
Use product and growth metrics to understand performance, evaluate customer behaviour and make data-informed product decisions.
Module 11
AI for Product Managers — Applied
Understand where AI can add value across the Product Management workflow and apply AI tools to research, documentation, analysis, and prototyping.
Module 12
Product Leadership & Live Industry Capstone
Develop the leadership and decision-making skills required to drive products across functions, while applying the program's learning to a live industry problem.
Who Can Apply for the Course?
- Designed for sales & marketing professionals looking to transition into product-centric roles and build stronger product, customer and AI capabilities.
- Ideal for product managers, associate product managers and program managers looking to strengthen product growth strategy, Design Thinking and AI capabilities.
- Relevant for business leaders, entrepreneurs and consultants looking to apply AI, innovation and customer-centric thinking to business and product challenges.
- Graduate or Diploma holder in any discipline
About Program
At iHUB DivyaSampark, we are driven by the belief that young, innovative minds have
immense potential to transform the world. Our core mission is to develop highly
knowledgeable human resources with top-order, industry-relevant skills.
Whether you are looking for a career transition, a significant salary hike, or to
master specialized knowledge, our programs provide the mentorship and practical
exposure needed to achieve successful career outcomes and help you secure roles with
our network of 300+ hiring partners.
Key Highlights
Our Alumni Work At
What is included in this course?
- Non-biased career guidance
- Counselling based on your skills and preference
- No repetitive calls, only as per convenience
- Rigorous curriculum designed by industry experts
- Complete this program while you work
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